From September 5 to 9, 2025, the world’s leading tech companies and innovators gathered at Messe Berlin for IFA 2025. Among them, Chinese smart technology leader Dangbei stood out with a lineup of flagship projectors and innovative smart home products, drawing global attention and highlighting the growing influence of Chinese brands on the international stage.
Dangbei S7 Ultra Max: The Flagship Projector Debut
Taking center stage was the Dangbei S7 Ultra Max, making its global premiere as one of the most advanced projectors of the year. Powered by Dangbei’s self-developed ELRS Eclipse Optical Engine, the S7 Ultra Max overcomes the industry challenge of maintaining picture quality at high brightness levels. It achieves 5,800 CVIA lumens with a native contrast ratio of 8,000:1 and a dynamic contrast of up to 150,000:1.
An industry-first liquid cooling system boosts heat exchange efficiency by 40%, keeping operation whisper-quiet at just 24dB, breaking the stereotype that high brightness means excessive heat and noise. Its aerospace-grade composite lens barrel, paired with a master-grade Pinewood Golden Lens (from the same supplier as Barco and Sony), delivers image clarity rivaling professional projectors worth over $10,000.
Color performance is equally impressive, with Delta-E accuracy as low as 0.8, 100% coverage of Display P3, DCI-P3, and BT.2020 color gamuts, ensuring visuals that approach professional reference displays. With this launch, Dangbei sets a new benchmark for home projection technology worldwide.
Dangbei Smart Fish Tank 1 Ultra: AI Meets Lifestyle
Breaking boundaries beyond projectors, Dangbei unveiled the Smart Fish Tank 1 Ultra, based on the concept of “you bring the fish, we take care of the rest.” Powered by AI, it offers automatic feeding, real-time water quality monitoring, and studio-grade lighting. Its self-cleaning and water-cycling system eliminates the need for water changes, making fishkeeping effortless.
This innovation not only lowers the barrier for pet enthusiasts but also merges technology with lifestyle aesthetics, marking the beginning of the smart fish tank 2.0 era and expanding Dangbei’s vision for the smart home ecosystem.
A Diverse Product Lineup for Global Needs
Dangbei also presented a range of projectors catering to different user scenarios:
- Dangbei MP1 Max: Combines LED and tri-color laser hybrid light source to solve speckle and color fringing issues, offering 3,100 ISO lumens for daytime viewing. Comes with an integrated gimbal stand and upgraded smart image system for convenience.
- Dangbei DBOX02 Pro, Freedo, and N2 Mini: Cover a wide spectrum from portable projection to compact home solutions, designed to meet the diverse entertainment needs of global consumers.
Engaging Experiences at the Dangbei Booth
At booth H21 – 127, visitors experienced hands-on demos, adjusting projector settings and exploring AI-powered fish tank management. Exclusive previews of Dangbei’s 2025 concept products offered a first look at the company’s vision for the future of smart entertainment. Expert sessions further deepened engagement, with industry leaders sharing insights on home entertainment trends and the role of Chinese innovation in shaping the global market.
Global Ambitions Backed by Innovation
Dangbei’s strong presence at IFA 2025 reflects years of commitment to R&D, design, and user experience. Having already earned the title of “No.1 Laser Projector Brand” in China, Dangbei has expanded rapidly into Japan, Europe, and North America, where its products are gaining popularity.
By combining cutting-edge projection technology with innovative smart home solutions, Dangbei is not just showcasing products—it is redefining how technology enhances modern living. Its debut at IFA 2025 stands as a milestone, reinforcing the rise of Chinese brands on the world stage and setting new standards for the future of smart home entertainment.
